Data protection

Privacy statement

Swarmit AG (“Swarmit”; hereinafter also “we”) collects and uses personal data that is collected when you visit Swarmit's websites. All data is collected and used confidentially and only in accordance with the applicable provisions of the European Basic Data Protection Regulation (EU-GSDVO), as of 25.05.2018, and the Swiss Data Protection Act (RevDSG).

Name and address of the person responsible for processing

Responsible for data processing on this website and contact person for data protection concerns is:

Serge Wolf
Laurenzgasse 5
CH-8006 Zurich


Collection, processing and use of personal data

We process and use your personal data for the purposes of technical administration of the website, customer management or to process your inquiries in order to be able to offer you the information and services you require, and only to the extent necessary in each case. In addition, some data from visits to our website is used for our internal analysis in order to constantly optimize our websites.

Data collection on this website

contact form

If you use our contact form, your details from the request form will be sent to Hubspot and processed by us in order to process the request and in case of follow-up questions; we refer to its privacy policy (see below).

As a rule, we need the following information:

First and last name
email address
phone number
Message content


We offer a newsletter that you can subscribe to. If you sign up for the newsletter, we will collect at least your email address. Our external
Newsletter service provider Hubspot may collect further data; we refer to its privacy policy (see below).
We use your email address to send you the newsletter via email.

We use an analysis service to measure the reach of our newsletter. It is measured how often the newsletter is opened and which links the recipient follows.


When you register for an event on our website, the information you enter is saved. We use this to send you more information about our events. The data is transmitted to Hubspot; we refer to its privacy policy (see below).

During webinars and online events, your data is also transmitted to the event platform so that participation can take place. This is a Goto Webinar; we refer to their privacy policy (see below).

Log files and hosting

Our website is hosted by Webflow ( To optimize and maintain our website, we log technical errors that may occur when you visit our website. In addition, when you use this website, information is automatically collected, which the browser on your device transmits to our host provider. These are:
IP address and operating system of your device,
browser type, version, language
date and time of the server request,
accessed file,
the website from which access was made (referrer URL),
the status code (e.g. 404) and
the transfer protocol used (e.g. HTTP/2).

This data is collected and stored by our host provider in order to be able to optimize processes and procedures, particularly in connection with the use of our website and the security and stability of the computer system.
For more information, please see the Webflow privacy policy at:

IP addresses

With every request, the IP address is sent so that the server knows where to send its answers. Every Internet user receives an Internet address from an Internet service provider (ISP) as soon as they access the Internet. The ISP knows which IP addresses are being used when and by which Internet user. The ISP is required by law to store this information.


We use cookies on our website. Cookies are small files that are stored on your device and that your browser stores. Some of the cookies we use are automatically deleted when you leave our website. Other cookies remain stored on your device until you delete them or until they expire. These cookies make it possible to recognize your browser the next time you visit our website.
You can set your browser so that you are informed in advance when cookies are set and can decide on a case-by-case basis whether to exclude the acceptance of cookies for specific cases or in general, or that cookies are completely prevented. As a result, the functionality of the website can be limited.

You can withdraw your consent to data storage at any time with effect for the future by preventing the storage of cookies by setting your browser software accordingly.

You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the following browser add-on:

As an alternative to the browser add-on or within browsers on mobile devices, you can also set an opt-out cookie. Opt-out cookies prevent future collection of your data when you visit this website. To do so, please click on the following hyperlinkto set the opt-out cookie: Deactivate the collection of data from Google Analytics for this website.


On our website, you will find links to third-party sites. We are not responsible for the content and data protection measures on external websites that you can access via the links. Please find out more about data protection directly on the relevant websites.

external services

We use various third-party services on our website. Below, we explain in detail which services are involved, what we use them for and what data is collected.

Use of Google services

Swarmit AG uses the following Google products on the company's websites: Google Analytics, Google Adwords, Google SearchConsole.

legal basis

The legal basis for using Google Analytics is your consent in accordance with GDPR Art. 6 para. 1 s.1:

Use of Google Analytics

If you have given your consent, the Swarmit AG page you visit uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Swarmit uses this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and Internet usage.

Google Analytics is used in accordance with the requirements that the German data protection authorities have agreed with Google. Information from the third party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353 (1) 436 1001. Terms of use:, overview of data protection:, and the privacy policy:

Use of Google AdWords

This website uses Google AdWords, an online advertising program from Google Inc. (“Google”) and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). During conversion tracking, Google Adwords sets a cookie on your computer (“conversion cookie”) if you have reached our website via a Google ad. These cookies lose their validity after 90 days and are not used for personal identification. If you visit certain pages of ours and the cookie has not yet expired, we and Google can recognize that someone clicked on the ad and was thus redirected to our site.

Each AdWords customer receives a different cookie. Cookies can therefore not be traced via the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics. This only records the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, Infometis does not receive any information that personally identifies users. Processing is carried out on the basis of Art. 6 (1) lit. f DSGVO based on the legitimate interest in targeted advertising and the analysis of the impact and efficiency of this advertising.

You can prevent participation in this tracking process in various ways: a) by setting your browser software accordingly, in particular, the suppression of third-party cookies means that you do not receive ads from third parties; b) by disabling conversion tracking cookies, by setting your browser to block cookies from the “” domain,, which setting will be deleted when you delete your cookies; c) by deactivating the interest-based ads from providers who are part of the “About Ads” self-regulation campaign via the link, this setting being deleted when you delete your cookies; d) by permanently deactivating them in your Firefox, Internet Explorer or Google Chrome browsers under the link We would like to point out that in this case you may not be able to make full use of all functions of this offer.

Recipients of collected data

The recipient of the collected data is Google Inc. (“Google”).

Duration of data storage (user and event data on Google)
The storage period of the data sent and linked to cookies, user IDs or advertising IDs is 14 months. After this period, the data is automatically deleted. Data whose storage period has been reached is automatically deleted once a month.

Using Hubspot

We use Hubspot from HubSpot, Inc, Two Canal Park, Cambridge, MA02141 USA.

We use Hubspot for the following purposes: integration of website forms, event registrations, meetings, newsletters, or event update emails.
Hubstpot's privacy policy can be found at and

Using LinkedIn

We use LinkedIn conversion tracking on our website: Insight Tag. LinkedIn Coroporation, 2029 Stierlin Court, Mountain View, CA94043 USA.

We use the Insight Tag for paid LinkedIn campaigns to check whether a visit to our website was initiated as a result of the LinkedIn campaign. The following data is collected: IP address, URL, referrer URL, devices and browser properties, and time stamps.

LinkedIn's privacy policy can be found at:


In addition to Hubspot, we sometimes use from, Inc. San Francisco Bay Area, United States's privacy policy can be found at:

Using GoTo Meeting

We use GoTo from GoTo Technologies Ireland Unlimited Company, 10 Hanover Quay, Dublin 2 D02R573, Ireland.

We use GoTo Meeting and Webinar to host virtual meetings and webinar events. Your registration form details will be sent to GoTo to ensure that you attend a GoTo meeting.

GoTo's privacy policy can be found at:

Sharing with third parties

In order to be able to offer you the information on our website, we work with various service providers, in particular with IT service providers, in order to be able to offer you a modern website. They only use your data for us as part of order processing.
We will only transfer data to locations outside Switzerland and the European Union (third country) without your consent if this is necessary under the respective contract, to fulfill legal obligations or to protect our legitimate interests.

Your rights

To the extent required by data protection law applicable to you, you can request information free of charge about the stored data relating to you, its origin and recipients and the purpose of the data processing. Under the legal requirements, you also have the right to correct, delete, restrict or object to processing and, if the GDPR applies, to hand over this data for transfer to another body. You can withdraw your consent at any time with effect for the future. All you need to do is send us an informal message by e-mail.
Please note that the above rights are subject to legal restrictions and may affect the provision of our services, or
Can make things impossible. You are entitled to enforce your claims in court or file a complaint with the competent data protection authority.

The Federal Data Protection and Information Commissioner is responsible for Switzerland (

Your trust is important to us. If you have any questions about data protection or our data protection policy, please contact our data protection officer Serge Wolf at

Timeliness and amendment of this privacy policy

We can change or adapt this privacy statement at any time. The current privacy policy can be found on